
Membership and Loyalty programs creating Long Term guests
There has never been a better time for hotels, lodges, resorts, and game parks to take a closer look at one of the most popular aspects of the hospitality business: Membership and Loyalty programs.
These programs can provide great benefits:
- Increase sales & revenue
- Saving money through guest/customer retention)
- Gather valuable Customer Data and Trends
- Increase guest “wallet-share” at your company/group
- Reduce “low-margin” guests
- Guest Appreciation and Retention
- Better and focused communication
- Attract new guests/customers
- Create value, benefits, and exclusivity to guests
Many Hotels are slowly moving away from short-term engagement tactics and moving more towards long-term engagement tactics by offering clients affordable Membership and Loyalty packages. Scott Weller, CTO & co-founder of SessionM (a Mastercard Company) said: “This moment in time is an amazing opportunity to engage customers around their dreams and hopes for the future’’.
Guest membership and loyalty programs should allow:
- guests to build up (and limit) credit
- attract new guests through discounts to drive loyalty and membership applications
- offer guests rewards
- create ways to accumulate points.
- communicate – remind loyal members about privileges and exclusivity
Membership and Loyalty Software is part of the CiMSO’s CLUBmanager product. It provides a customer-centric membership and loyalty administration program with recreational activities and wellness management.
It offers:
- primary and dependent membership control
- user-defined membership types and numbers
- rule-based bulk membership fees
- bulk transactions with loyalty points-management
- seamlessly integrated into CiMSO’s CLIENTmanager system.
To learn more about the Membership and Loyalty features within CiMSO’s CLUBmanager, contact CiMSO’s marketing team in your theatre.

Multi-Property Management Software through CiMSO’s INNsync

Streamlining Restaurant and Bar Operations with Point of Sale (POS) Software

Managing Club and Hotel Inventory Efficiently: A Deep Dive into Inventory Management Software

Key Factors to make the Golf Digest Top 100 Worldwide List

CiMSO Congratulates Sentosa Golf Club’s Serapong Course on World’s Best Golf Course Win

Wilderness Safaris Chooses CiMSO Cloud Solutions for Elevated Inventory Management

Elevating Wellness and Health Initiatives in Hospitality with CiMSO’s Software

Elevating the Guest Experience and Maximising ROI in Pattaya, Thailand

Painting the Future: AA Paints Fisantekraal Joins the CiMSO family
