CiMSO +Identify: Redefining Client Identification and Engagement

30th March 2026
Rafeeqah Daniels
Cimso software

Today’s hospitality and leisure environments, knowing your clients is no longer a luxury it’s a necessity. CiMSO +Identify is designed to help businesses move beyond basic client records and into meaningful, data-driven relationships. As part of the CiMSO software ecosystem, +Identify empowers organisations to identify, understand, and engage clients more effectively than ever before.

+Identify was developed to give businesses a single, accurate view of their clients, allowing them to deliver personalised experiences while maintaining operational efficiency,” says a CiMSO representative. “It’s about turning data into lasting relationships.

CiMSO +Identify Sets a New Standard in Client Identification

CiMSO +Identify is a powerful client identification and CRM solution designed specifically for hospitality, leisure, golf clubs, resorts, and membership based organizations. It centralizes client data across all touchpoints, ensuring that every interaction from reservations to purchases is linked to a single, unified client profile.

This level of accuracy eliminates duplicate records, reduces manual administration, and ensures staff always have access to reliable client information. The result is smoother operations, improved service delivery, and stronger client trust.

Driving Personalized Engagement Across All Channels

Beyond identification, +Identify enables targeted communication through integrated email, SMS, postal mail, and other outreach channels. Businesses can segment clients based on behavior, preferences, and history, ensuring messages are relevant and timely.

This capability allows organizations to retain existing clients more effectively while increasing engagement and loyalty. Whether it’s a personalized offer, membership reminder, or event invitation, +Identify ensures communication feels personal not generic.

The Foundation of the CiMSO Software Ecosystem

+Identify forms the backbone of the CiMSO software suite, seamlessly integrating with POS, membership management, leisure scheduling, and financial systems. This interconnected approach ensures data flows effortlessly across departments, providing a complete operational and client view.

With decades of industry experience behind its development, +Identify has proven itself in some of the world’s most demanding hospitality and leisure environments. Its flexibility and scalability make it suitable for both growing businesses and large, complex operations.

CiMSO +Identify is more than a CRM it’s a strategic tool for building stronger relationships, improving efficiency, and delivering exceptional client experiences. By providing a single source of truth for client data and enabling personalized engagement at every level, +Identify helps businesses stay competitive in an increasingly client-centric world.